LEGAL
Privacy Policy
Last Updated: January 2025
Introduction
Ascent Motors ("we," "our," or "us") is committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you engage with our automotive consultation and acquisition services.
This policy applies to information collected through our showroom, website, telephone communications, and any other interactions with our business. We comply fully with Singapore's Personal Data Protection Act 2012 (PDPA) and all applicable data protection regulations.
Information We Collect
Contact Information
We collect personal details necessary for providing our services, including your name, telephone number, email address, mailing address, and preferred method of communication.
Consultation Information
During our Interest Exploration and Guided Selection services, we gather information about your automotive preferences, lifestyle considerations, budget parameters, and vehicle requirements to provide personalised recommendations.
Transaction Information
For vehicle acquisitions, we collect identification documents, financial information necessary for financing arrangements, and documentation required for vehicle registration with the Land Transport Authority (LTA).
Communication Records
We maintain records of our communications with you, including emails, telephone conversations (where notified), and meeting notes to ensure continuity of service.
Website Usage Data
When you visit our website, we may automatically collect technical information including IP address, browser type, pages visited, and time spent on our site through cookies and similar technologies.
Legal Basis for Processing
We process your personal data based on the following legal grounds:
How We Use Your Information
Your personal information enables us to:
Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected:
Data Protection Measures
We implement appropriate technical and organisational measures to protect your personal information:
Your Rights
Under the PDPA, you have the following rights regarding your personal data:
Right of Access
Request information about what personal data we hold about you and how it is processed.
Right of Correction
Request correction of inaccurate or incomplete personal data we hold about you.
Right to Withdraw Consent
Withdraw consent for processing activities based on consent at any time.
Right to Data Portability
Request transfer of your personal data in a commonly used format where technically feasible.
To exercise any of these rights, please contact our Data Protection Officer using the details provided below. We will respond to valid requests within thirty days.
Third-Party Services
We may share your information with trusted third parties who assist in our operations:
All third parties are required to maintain confidentiality and may only use your data for specified purposes.
International Data Transfers
Your personal data is primarily processed within Singapore. If any transfer outside Singapore becomes necessary, we ensure appropriate safeguards are in place to protect your information in accordance with PDPA requirements.
Cookies and Tracking
Our website uses cookies and similar technologies to enhance your browsing experience. For detailed information about the cookies we use and how to manage them, please refer to our Cookie Policy.
Policy Updates
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Significant changes will be communicated through our website or direct notification. We encourage you to review this policy regularly.
Contact Us
For privacy-related inquiries or to exercise your data protection rights, please contact our Data Protection Officer: